No paywall at the door
Your link lands on the free fund comparison tool. There is nothing to buy and no card to enter, so far more of your audience will actually click through and use it.
Affiliate Program
Send your audience to a free tool. Earn when they stay.
The Dependable Income Investing affiliate program is for creators who already talk about dividends, ETFs and retirement income. Your link opens our free fund comparison tool — not a checkout page — so your audience gets something useful the moment they click.
Every application is read by a person. We work with a small number of partners at a time.
Who this is for
Built for people who already teach income investing
Our members are self-directed investors, mostly 50+, in the United States and Canada. If that sounds like your audience, we should talk.
- YouTube creators Dividend, ETF and retirement income channels.
- Newsletter writers Income, dividend and retirement newsletters.
- Course and workshop teachers Investing programs that need a practice tool.
- Community leaders Forums, groups and paid memberships.
Why it works
A free tool is an easier thing to recommend
Most partner links ask your audience to buy something. Ours asks them to try something.
It matches what they came for
Your viewers are already weighing yields, total returns and fund choices. A comparison tool is the natural next step — not a product you have to talk them into.
Your back catalogue keeps working
A video or article you published last year still collects views. Someone who finds it months from now can still click your link and open an account.
What your audience gets
Real research value, free, on the first click
This is the part you can talk about honestly in your content, because anyone can use it without paying. Premium tools exist, but nobody is pushed toward them.
- US and Canadian funds in one place Compare income funds across both markets without switching sites.
- Honest total return charting Price movement plus dividends, with reinvestment handled — so the high yield trap shows up clearly.
- Income and yield estimates Across thousands of North American ETFs, plus data on listed companies.
- Head-to-head over any time period Pick the years that matter and see which fund actually did better.
- Free account, no card needed Your audience can sign up and start comparing in under a minute.
What affiliates get
Set up once, then check in whenever you like
- Your own tracked link One link, yours alone. Drop it in a description, an email or a course page.
- A self-serve dashboard See referrals, conversions and earnings whenever you want. No emailing us for a number.
- Paid on real purchases You earn when a referred member chooses to upgrade. Full terms go to approved partners.
- A direct line to the founder Small program, no ticket queue. Ask a question and get a real answer.
What we look for
We would rather have ten good partners than a hundred links
Our members are planning their retirement income. That only works if the people recommending us are straight with them.
- An audience of DIY income investors Primarily in the United States or Canada.
- You have used the app yourself The best mentions come from partners describing what they actually do with it.
- You disclose the partnership Say it plainly in the video, post or email, the way your regulator expects.
- No income promises, no spam No guaranteed-return claims, no unsolicited bulk email, and no paid search on our brand name.
How to apply
Three steps, and the first one takes a minute
Tell us about your audience
Use the contact form with a link to your channel, newsletter or community, roughly how big it is, and how you would mention the tool.
We read it and reply
Usually within a few business days. If it is a fit, we send you the full program terms so you can see exactly what you are agreeing to before you commit.
You get set up
We issue your personal link and your dashboard access, and point you at wording and screenshots you are welcome to use.
Common questions
Before you apply
What does the affiliate program pay?
We share the full commission terms with approved partners. They are competitive for this niche, and you will see every detail in writing before you agree to anything.
Does it cost anything to join the affiliate program?
No. There is no fee, no minimum audience size and no exclusivity requirement.
Do my viewers have to pay for anything?
No. Your link opens the free fund comparison tool. They create a free account and use it. Upgrading to premium is entirely their choice, later.
Which countries does the program cover?
The app covers United States and Canadian listed funds and stocks, in US and Canadian dollars. Your audience should be mainly in North America.
Can affiliates see their own results?
Yes. Approved affiliates get a private dashboard showing referrals, conversions and earnings, updated as they happen.
I am already an affiliate. Where do I sign in?
Open your partner dashboard and request a sign-in link.
Next step
Join the affiliate program
One short message is enough to start. If it is a fit, you will have your link and the full terms in front of you within the week.
Not sure if you are a fit? Ask us anyway — we would rather talk than guess.